Founded in Madrid by Susana Cruz, more than a decade ago, SUMA CRUZ has been created under the vision of turning the accessory into the main character. Dreaming of reaching women of all styles and dressing them from head to toe. Certain that growing up does not mean putting aside childhood fantasies, but rather making them come true. You just must keep your feet on the ground, your heart overjoyed and your head in the clouds. In 2024, Suma Cruz received the award for the best footwear, jewellery and accessories collection at the 1st Edition of the Spanish Fashion Academy Awards for the Índico collection (2023).
“Both the story behind the collections and the inspiration for the designs reflect my inner world and my personality and emerge from a narrative that is both childish and mature at the same time. (...) I seek to create a link between the elemental and the extraordinary, capturing in pieces of jewelry the Rock&Roll of fairies and elves.”
We recreate a baroque, somewhat extravagant universe, where accessories play a dominant role. There is magic in the detail and at the same time in the ensemble... and in the constant sensation of rediscovering the creations over and over again.
In our atelier in Madrid, the team creates tiny masterpieces with their own hands. Craftsmanship is meticulously preserved and traditional materials, transformed through an innovative approach, are handled with the utmost care. From the sketching of the first ideas, to the 3D design of certain pieces, every detail is highlighted in the delicate handmade manufacturing process.
Our visual identity features a surrealistic air that defines and characterizes it. Our campaigns have been nominated for, and even won awards at international film festivals such as the NYCIFFF, as we collaborate with renowned personalities in our productions.